Engaging Ideas: The Nonprofit Community of Mission-Driven Innovators
Join Tony Kopetchny, the host of Engaging Ideas, to hear from the nonprofit community and mission-driven innovators discussing various topics to inspire and encourage you to think big, be bold, and challenge the status quo! We cover topics such as; leading through change, data values, and the journey through digital transformation with guest speakers from organizations such as NRDC, UN Foundation, Black Futures Lab, Share Our Strength, Brookings, and Annie E Casey Foundation. Join the conversation every other Monday!
Engaging Ideas: The Nonprofit Community of Mission-Driven Innovators
Tony talks with the University at Buffalo Advancement team about digital transformation
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ParsonsTKO
In this episode of Engaging Ideas, we dive into the world of roadmapping and digital strategy. Our expert guests, Kathleen Heckman and Geoff Barttlet from University at Buffalo share their reflections on how they created an effective roadmap that aligns with business goals and drives staff competency. We discuss the key elements of a successful roadmapping process, including the 9 goals for the roadmap they created and how it differs from a digital marketing strategy. Our guests also share their personal experiences and tips on how to gain leadership and cross-departmental buy-in to overcome common challenges in the roadmapping and digital strategy process. Tune in now to learn more about why and how you can deploy a roadmapping effort to navigate the ever-evolving digital landscape in your own organization!