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Tony and Danielle talk about Personality Brand and bringing authenticity back into our organizations

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Can you increase awareness, influence and engagement by adding authenticity into your messaging and brand? What does it really mean to have an authentic voice and how do you balance having a brand personality without getting too personal? In this episode of Engaging Ideas Tony and Danielle Hughes discuss the difference between a personal brand and a personality brand. Danielle Hughes is the Chief Personality Officer of More Than Words Marketing where she “Genuine Personality Brand”.